Orna Ross: Embers & Ink

Orna Ross: Embers & Ink

For Authors

Is Substack Good for Indie Authors? Part 1

As she settles into the platform, Orna Ross, founder of the Alliance of Independent Authors, considers the pros and cons of Substack for self-publishing authors.

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Orna Ross ๐Ÿ“š
Feb 05, 2026
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[Image: Author of Liberty. Tom Jones 2002]

This long article is based on the research I did when thinking about moving my reader community from Mailpoet and Kit and Patreon and social media, all to reside here on Substack. Itโ€™s not a post for my readers, but one of the monthly articles I write for indie authors (of fiction, poetry, or non-fiction), who care about ownership, ethics, longevity, and the quality of their creative life.

It:

  • explains why I moved here myself and what I hope for from the platform

  • offers an FAQ for other authors considering Substack, including novelists and poets

  • explores some of my concerns (yes, including the Nazis), because every platform has pros and cons

  • concludes with why Iโ€™m hopeful and hope to remain here for a long time.

Why I Moved

In short, I feel Substack is better suited than any other platform to the kind of writing and sharing I want to do now, going forward.

For over a decade, Iโ€™ve advised other authors and helped compile how-to guides, policy decisioโ€ฆ

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ยฉ 2026 Orna Ross ยท Privacy โˆ™ Terms โˆ™ Collection notice
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